{"id":45761,"date":"2023-01-24T14:48:17","date_gmt":"2023-01-24T13:48:17","guid":{"rendered":"https:\/\/www.desjoyaux.fr\/?p=45761"},"modified":"2023-06-29T09:40:16","modified_gmt":"2023-06-29T07:40:16","slug":"audace-rime-avec-prise-de-risque-industrielle","status":"publish","type":"post","link":"https:\/\/desjoyauxnb.ca\/fr\/audace-rime-avec-prise-de-risque-industrielle\/","title":{"rendered":"\u00ab Audace rime avec prise de risque industrielle \u00bb Jean Louis Desjoyaux"},"content":{"rendered":"\n

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\n Accueil<\/a> \/ Famille Desjoyaux<\/a> \/ Actualit\u00e9s<\/a> \/ \u00ab Audace rime avec prise de risque industrielle \u00bb Jean Louis Desjoyaux <\/div>\n \n<\/section>\n\n\n\n\n
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Jean-Louis Desjoyaux : \u00ab Audace rime avec prise de risque industrielle \u00bb<\/strong><\/h1>\n <\/div>\n <\/div>\n<\/section>\n\n\n\n
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\u00ab Desjoyaux est une entreprise familiale industrielle install\u00e9e \u00e0 La Fouillouse \u00bb Jean-Louis Desjoyaux pose le cadre\u00a0: le num\u00e9ro 1 mondial de la piscine enterr\u00e9e tient \u00e0 sa r\u00e9gion et \u00e0 ses process de fabrication. Pers\u00e9v\u00e9rer dans la fabrication en France rel\u00e8ve, pour le dirigeant qui est la troisi\u00e8me g\u00e9n\u00e9ration \u00e0 la t\u00eate de l’entreprise, de l’audace.<\/p>\n<\/p>\n <\/div>\n\n <\/section>\n\n\n\n

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Un site de production sur 15 hectares. Cinq hectares d’ateliers avec l’ensemble des m\u00e9tiers int\u00e9gr\u00e9s pour fabriquer de A \u00e0 Z une piscine enterr\u00e9e. Le dispositif industriel mis en place par le pisciniste, dans la Loire, continue de faire la fiert\u00e9 de la famille Desjoyaux. \u00ab Audace rime avec prise de risque industrielle, qui est incessante chez nous et fait compl\u00e8tement partie de notre ADN. J’essaie d’inculquer cela chaque jour \u00e0 mes collaborateurs. Rester en France, fabriquer dans la Loire et innover tout le temps nous rend fiers \u00bb, assure Jean-Louis Desjoyaux, \u00e0 la t\u00eate de l’entreprise.<\/p>\n

Nous allons cr\u00e9er un centre de tri de mat\u00e9riaux polyur\u00e9thane et polypropyl\u00e8ne que nous retraiterons pour fabriquer des composants de nos piscines.<\/p>\n

Et pour maintenir le cap du leadership, les investissements sont r\u00e9guliers : \u00ab 25 millions d’euros sont engag\u00e9s sur le site actuel et 20 autres millions seront investis dans les quatre ans pour augmenter nos capacit\u00e9s de production, poursuivre l’automatisation de nos usines et cr\u00e9er un centre de tri de mat\u00e9riaux polyur\u00e9thane et polypropyl\u00e8ne que nous retraiterons pour fabriquer des composants de nos piscines. Cela implique aussi de cr\u00e9er de nouveaux m\u00e9tiers en interne \u00bb, d\u00e9taille le dirigeant.<\/p>\n

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Une quarantaine de brevets actifs<\/strong><\/p>\n

L’audace industrielle de Desjoyaux va de pair avec sa politique d’innovation. L’entreprise d\u00e9tient une quarantaine de brevets.
\n\u00ab Une \u00e9quipe R & D de 26 personnes alimente en permanence une centaine de dossiers. Nous d\u00e9posons moins qu’\u00e0 une certaine p\u00e9riode, mais l’entreprise d\u00e9pose toujours un \u00e0 deux brevets par an. \u00bb<\/p>\n

2.000 concessions en Am\u00e9rique<\/strong><\/p>\n

La strat\u00e9gie industrielle int\u00e9gr\u00e9e et l’offensive sur l’innovation, coupl\u00e9es \u00e0 des \u00e9t\u00e9s de plus en plus chauds, partout dans lemonde, dopent le chiffre d’affaires du lig\u00e9rien. Bien implant\u00e9 en France (180 points de vente exclusifs, 20 de plus ouverts en 2023), Desjoyaux cherchent d\u00e9sormais des leviers de croissance aux Etats-Unis. \u00ab Notre filiale d’Atlanta a pour objectif d’ouvrir quelque 1.000 concessions exclusives sur le territoire am\u00e9ricain et autant au Br\u00e9sil, toujours aliment\u00e9es par notre site industriel de La Fouillouse, confie Jean-Louis Desjoyaux. Cela prendra du temps, entre dix et quinze ans, mais on a le temps. Et puis on a un business model en b\u00e9ton \u00bb<\/p>\n

Lire la suite de l’article sur www.bref<\/a>eco.com<\/a>
\nSt\u00e9phanie Polette<\/p>\n<\/p>\n <\/div>\n\n <\/section>\n\n\n\n

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